The only event of its kind to be held on the continent, the Cinnamon TBC Asia 2018 presented the third edition of its biennial pre-tour, conference and awards programme from 25th to 30th October. Organized by Cinnamon Hotels & Resorts the event combined the prowess of the world’s most eminent online influencers and industry practitioners who have transformed and redefined the sphere of travel content creation and marketing in the digital era.